Comparison between BD and DVD

Just as DVD meant a five to ten time increase in storage capacity compared to CD, Blu-ray Disc will increase DVD capacity by five to ten times. This is due, among other reasons, to the usage of a blue instead of a red laser and improved lens specifications, allowing for a much smaller focus laser beam which enables the recording of much smaller and higher density pits on the disc.

Due to the fact that the data layer on a Blu-ray Disc is placed much "closer" to the laser lens than in DVD (or even the HD-DVD proposal), there is less distortion resulting in significantly improved tolerances. Hence, more precision and ultra high storage densities are made possible.

As a result of Blu-ray Disc being manufactured as a single substrate disc comparable to CD, but unlike DVD (and the HD-DVD proposal), the manufacturing process does not involve the bonding of two substrates, resulting in less production material, a shorter production time and hence lower production costs per disc.

Blu-ray Disc has the same physical characteristics as DVD and CD, and like its predecessors, it also does not require a cartridge. This makes it possible to create Blu-ray Disc products that are backwards compatible with CD and DVD, allowing for a seamless transition to the new technology. Likewise, the technology is perfectly suitable for integration in small form factor equipment, like notebook computers.

Article source:blu-raydisc

US Movie Rental Reviews: DVD and BD are still with us Temporarily

Previously, we've discussed about how long it would last before DVD and even BD disc disappear in our movie/video viewing experiences. As more and more US consumers adopt subscription streaming supported by Netflix or other services, the fact is that the majority feature-length movies are still rented on physical discs-DVD/BD or others.

As in streaming movie fields, Netflix actually surged past Apple in 2011 to be the largest US online movie service, but which still did change DVD and BD discs’ leading place in movie rental domain, when Netflix tried to separate its physical DVD rental from online services.

According to the leading market research company, The NPD Group, people are renting fewer movies as in the transition period of shifting from physical DVD/BD disc to streaming movies.

From the data of NDP’s report, we can see that DVDs and Blu-ray discs from Kiosks, brick-and-mortar retailers and Netflix Movies by mail reached 62% of the movie rental orders for the first half year of 2012. The rest amount of 32% was shared by subscription streaming, pay TV VOD, and Internet VOD. But the overlook picture of the movie rental is: figure of physical discs has declined by 17% while digital streaming movies increased by 5% during the past few years as a whole market trend.

Comments from expert (Russ Crupnick, senior vice president, industry analysis for The NPD Group.): “The movie-rental market is clearly undergoing a sea change, as consumers become better equipped to access on-demand and streamed movies and are more comfortable with available delivery options,” Crupnick said. “Even so renting physical discs from now-ubiquitous kiosks in grocery stores and other venues have taken the lead as the most popular movie-rental method in the U.S.” 

So we can tell, to some extent, physical discs of DVD and BD would be with us for the next few years probably. But as the analysts showed us, DVD and BD are losing their priority gradually. No matter what formats or ways that would be, good news is that it’s becoming more and more convenient. As users, just enjoy your movies. DVD collectors or BD lovers, what do you say?　

2 Free Software to Backup Your DVDs

Before DVDs, if that’ll ever come the day, leave us, there are still so many movie lovers addicted to DVDs. They prefer to enjoy movies with DVDs at home in the living room. But chances are that sometimes after searching all day for a classic DVD you’ve collected and inserting it, when you realize that it’s damaged.

That’s way annoying, isn’t it? Although news came from Disney that: users can get new copies from without requiring customers to purchase a new one (but not free: DVD for $6.95 each and Blu-ray $8.95). They only referred to Disney DVD movies. The following software would help you backup your DVDs as digital copies.

Super
Super-simplified Universal Player Encoder & Renderer is a freeware for video converting provided by FFmpeg, MEncode, MPlayer, etc. With it you can convert DVD to many video formats (and .iso images) you need for your portable devices or for other purposes. In addition, it could merge several videos into one. It is said Super even accept custom option for users.

Its operating interface seems to be kind of complicated, which may make it difficult for some users for the first time. Till now, it only supports Windows OS. The biggest flaw I personally think is there’s even no way of getting support and help: email, telephone or live chat, nothing works.

Format Factory
This is an awesome free format converting tool: videos, audios and images are all supported. Formats can be easily converted with it with a nice icon-driven interface, including DVD to other formats. Besides, it could be applied for batch media conversion.
It's a pity that there’s only Windows version available at the moment.

Well, these two are not professional (specialized) in DVD ripping, though, they work well. Too many other tools for DVD to be listed here, I’ll introduce some other ones, maybe some of the best paid ones from my personal experience, just for your references.

Will DVD soon be Replaced by BD?

DVD seemed to lose its favor over the years; more and more people tend to watch movies online. If for better effects, they usually would prefer Blu-ray movies rather than DVD ones. So people would wonder if DVD would be replaced?　Just the way it took the place of VCD years earlier.

With great improvements in BD technology, digital HD and 3D demand (for better UE), BD’s march to people’s life becomes possible and needful. Back to the BDA’s reference in 2011, BD showed its great possibility to the world’s media industry.

Will DVD be displaced then?

Pros:
It’s just a matter of time; DVDs will be taken over by BD, sooner or later. It’s how technology moves: isn’t DVD the replacement of VHS, VCD back to the late 1990s’, to some extent?　
BD could provide better visual effects, audio and video quality.
BD also possesses larger storage volume of 25 GB which is about 10 times that of DVD.
HD TV and 3D effects requirement are acting as accelerator for BD’s promotion. That’s to say, BD can meet people’s needs for visual enjoyment to the most.
And more and more laptops even do not contain a DVD driver which makes it impossible to view DVD movies in laptop for some.

Cons:
In a general way, BD does takes too much to afford for many people, far more than that of DVD.
Both the disc and the player, which would be a real headache, stop it’s becoming widely-used. Worse still, there are always poor pirated so-called BD disc (could be cheap as DVD or even cheaper) would cause bad impact to BD.
There is lacking of BD movie source, many blockbusters would not be available these days.
Besides, HD online video players, HD TV, are also taking part into this video battle to win its own place. Online 3D and HD videos are becoming easier and easier to obtain.

Since its launch back to 2000, Blu-ray took 3 years for the original model. By the year of 2006, commercial applications began, just for 1 and half years’ time, it beat HD DVD. According to the research data of In-Stat, the selling share in North American of BD and DVD was 38% and 62% separately. Japan, as the birthplace of BD still remains as the biggest consuming market. And till the end of 2010, the number of users from the large video rental company that have chosen BD has reached up to 15%. In-Stat predicted that 2015 would be DVD’s last year when BD rules the markets.

The fact is that newly-risen technology would like to be subtitle to the older one. Or may there exits some tech. else of even more astonishing features than BD? To me, I would most likely to choose affordable ones, and convenient ones. Probably streaming media, online movies would be my personal choices; all I need is just network and laptop. What do you say?　

Movies: DVD or Stream Media Online? Probably BD

Many analysts believe that DVDs are doomed to be disappear, although once as a main media of movies/videos, with the development of digital version movies uploaded online, there's little room for its existence. Worse still, the new risen Blu-ray HD movies also rub salt to the wounds. Sooner or later, DVD will leave us.

DVD collectors may feel disappointed about such result, while the sell of DVDs or the years were going down at a rapid speed. Not just from the stress of Blu-ray, some of the newly-released laptops even do not have a built-in DVD driver which makes it harder for DVD's survival. These somehow force people to watch videos or movies through the modern way-online viewing, what we call streaming media. Continuous, real-time and temporality, these three outstanding features out weight some limitations of streaming media. Viewing online, you need no driver, no waiting, even portable devices like cell phone, pad, or pc, which do have no DVD driver.

One biggest problem of watching through streaming media online is that you have to pay for it. And it allows you to watch it in 24 hours only, otherwise you have to repay it. Besides, it actually costs almost the same as a DVD.

One more thing, people would like the background story that may be embedded at the end of the DVD movies, some even include another end of the movies. After all, you have to wait for months or maybe longer for the movies set online for people to pay and watch.

To some extent, the statistics below could tell something (image from MacRumours)

Personally, I'll choose online movies mostly, however, I prefer the way DVD is, maybe as a collector's choice. It can store your data, and you don't have to worry about the network, or the limitation of certain data stream. What do you think? Will DVDs still be alive years later? Or will BD die as well?

5 Free Video Editing Tools

Video editing tools could always beautify your personal videos before you uploading to websites for sharing. There are many of these programs that can be found, such as YouTube video editor, iMovie, etc., as have mentioned before. This article would introduce some other free video editors for readers’ reference.

1. YouTube video editor
As the largest video sharing hub in the world, YouTube offer users an easy way to edit the videos they’ve uploaded to the YouTube website. Some of the basic video editing effects and also some new features exist as face blurring, 3D, etc. YouTube Video editor absolutely make your video editing and sharing effortlessly.

2. Windows Movie Maker
This free movie maker for editing videos by Microsoft has been discussed before in my previous blogs. In windows XP OS PC, you can make your own videos, and then edit the picture, audio effects for better viewing. Microsoft has many add-ons for this movie maker. Updates are available in the official Microsoft website.

3.Wax
Wax is definitely a good choice as a high performance and flexible video compositing and special effects software, whether for personal use or for business use. You can compose your dream video sequence with ease by using this tool. Being used as either a stand-alone video editor or as a plugin to other video editor, it would always perform well. It supports many video formats and also can create 3D viewing mode. It’s perfect for both beginners and professional users.

4. Zwei-Stein 
Well, this is free for personal use. With a technical interface, this full featured editor can edit up to 256 video, audio, and still image clips, each with up to 64 effects chained serially. Cropping, panning and custom effects are easy with automatic key frames.

 5. ZS4 Video Editor
As the new incarnation of Zwei-Stein, ZS4 Video Editor is advanced video editng and compositing toll with over 150 built-in video effects.

Many other video editors like Avid FreeDV which supports both Mac and Windows. This solid video software provides basic video and audio editing capabilities, as well as up to two streams of real-time effects. But it is not available any more.

Maybe you can choose one that is suitable for your video sharing needs. Although people do think that free ware like Windows movie maker just change videos slightly. After all, they’ll make your videos full of fun with some basic effects for free.

Video Editing in Adobe Photoshop

As a graphics editing program developed by Adobe Systems, Adobe Photoshop is mostly regarded as the most wonderful image editing tool ever. Cropping, slicing, drawing, typing and many other editing functions are all available in this software for image. However, Adobe Photoshop can also be a video editing tool for you to do some basic editing effects as well-help you create and enhance visual effects and motion graphics, or to prepare still images and text for inclusion in video projects.

As to the video editing function, it is an extend edition to Adobe CS5/6, which is comprehensive and efficient with a broad compatibility of video file formats such as MOV, AVI, FLC, MPEG-4, and FLV formats and easy workflow. Video layers can be easily modified, with features like adding text and the animating singe images, by using the simple combination of keys. Besides, 2D elements of an artwork could be turned into 3D version without efforts. In this Adobe CS5 extended edition, extrusions of texts, an available library of materials for three-dimensional and even wrapping two-dimensional images around 3D geometry are all possible.

It is still a shot to people to see standard and extended versions of Photoshop version5/6 have video import and editing capabilities, with a video editing timeline in it. It is quite easy to import videos into Adobe Photoshop, similarly to adding images into Photoshop. Importing the videos from your devices to a new Photoshop document, and then going back to the import dialog to select the second option for any subsequent videos, which is simple, one video each time, is all you need to do for video input.

With this video editing function, your videos can be adjusted in a better way. Color and exposure adjustments, as well as layers, work just how you’d expect them to. If you like, you can add borders, textures, filters, and even audio tracks to your video according to your preference. Once the editing is finished, you’re presented with just a handful exporting options. It's no Premier, Final Cut, or even iMovie, but Photoshop aficionados will feel right at home inside the new video editor.

22 years have passed since 1990; Adobe Photoshop has always been the best image editing tool around the world. The 6 versions during the past two decades also show how Photoshop improves, with more features & functions added and modified each time. Video editing certainly outstands among these astonishing developments.

Besides, the following video from YouTube is for your reference(there are more in YouTube if you're interested):

Mac and Win Video Editing Software from Adobe

Founded in 1982, Adobe System Incorporated is a multinational computer software company in America, which has historically focused on the creation of multimedia and creativity software products and enriches the internet application software development. Premiere Elements, Premiere Pro, and After Effects are 3 video editing software for Win and Mac OS X by Adobe System.I collected some information and made some summarization as below for your references.

Premiere Elements
As a scaled-down version of the professional-level Adobe Premiere Pro, Adobe Premiere Elements is a video editing software application for nonlinear video editing, which can handle unlimited video and audio tracks, with multiple keyframed effects applied to each clip, as well as Picture-in-picture and chromakey capabilities. It can be optionally bundled with Adobe Photoshop Elements.

Many third-party plugins for additional features, Premiere Pro plugins included, are supported by this editor. In addition, features like real-time video rendering which allows the user to instantly preview edits made to the video timeline is also available in this software.

Premiere Elements goes well with Windows XP and also for Windows Vista and Windows 7.

Premiere Pro
Generally being viewed as the successor to Adobe Premiere, Premiere Pro is a timeline-based video editing software application.

Though as part of the Adobe Creative Suite, a suite of graphic design, video editing and web development applications, people can purchase it separately. The fact is that it is widely used by broadcasters and in movies, such as BBC, The Social Network, respectively. And more!

Due to the plugin in it, wide range of video and audio formats can be supported by it for both Mac and Win OS, input or output, which beyond that of QuickTime or DirectShow. Effects of 3D editing with the ability to view 3D material using 2D monitors, can be fulfilled when used with Cineform’s Neo line of plugins, while making individual left and right eye adjustments. As a result, this program is definitely intensified by the 3rd party plugins.

After Effects
In most cases, After Effects is used as a digital motion graphics and compositing software in the post-production process of filmmaking and television production for primarily used for creating motion graphics and visual effects. Actually, it can also be used as a basic non-linear editor and a media transcoder. It integrates with other Adobe software as Illustrator, PS, Flash, etc. and 3rd party 3D programs as Cinema 4D and Autodesk 3ds Max, etc.

Thus, users can animate, change, or even recreate media in 2D and 3D with the built-in tools and third-party plugins. Believe it or not, parallax and user-adjustable angle of observation- individual attention also add effects to it.

Free Cross-platform Video Editor CineFX Tutorial

Jahshaka (formerly known as CineFX) aims to become a cross-platform, open source, free, video editing software, effects, and compositing suite. It is currently in alpha stage, supporting realtime effects rendering, but lacking useful implementations of many features such as the non-linear editing system. It is written using Qt, but its user interface is written using an OpenGL library to create GUIs.

This is an introductory tutorial on Jahshaka (Cinefx) covering the editing module.

3 Free Open-source Video Editors for Linux

Video editors could always make your videos better for display. There are various video editors around, for mac, YouTube video editor is available, for win, the free windows movie maker will be perfect, and then as to Linux, the video editors below are for your reference. BTW, all are free!

1. Avidemux
Avidemux is a free and open-source video editing program designed for video editing and video processing. Simple cutting, filtering and encoding, can be fulfilled with it. It is compatible with many video formats such as AVI, DVD compatible MPEG, and Mp4 etc.

Features like WYSIWYG interface, easy conversion from one format to another, filtering effects and a built-in subtitles, make Avidemux outstanding.

Avidemux is available for almost all distributions of Linux that are capable of compiling C++, GTK+ and the SpiderMonkey JavaScript engine.

2. Kdenlive
Kdenlive, which is short for KDE Non-Linear Video Editor, is another free and open-source video editor for GNU/Linux and FreeBSD. Kdenlive is an intuitive and powerful multi-track video editor, including most recent video technologies.

With a simple interface, this editor integrates well with the desktop manager, which ensures its high speed and simplicity. The editing process such as adding effects, adding clips, can be done by simply drag-and-drop.

A wide range of video formats are supported by it, as well as many kinds of camcorders and cameras. Advanced features like sepia, grayscale, gamma, inverse color, speed changes, etc. can be found in this program.

3. FFmpeg
As a free software project that produces libraries and programs for handling multimedia data, FFmpeg is widely used in Linux. The fact is that although developed under GNU/Linux, FFmpeg can be compiled under most operating systems, including Mac OS X, Microsoft Windows, AmigaOS and its heir MorphOS. Most computing platforms and microprocessor instruction set architectures are also supported by it.

The 3 free open-source software above, for editing videos in Linux probably is just for beginners. Many kinds of other video editing tools can be found as well, such as LiVES Video Editor I’ve mentioned in the previous blog. Still too many to list, you can choose one you need accordingly.

Video Editor of Layers of Features-Lives for Linux

LiVES is an advanced video editor that can double as a video jockey (VJ) tool. It is surprisingly powerful. But its interface makes it rather simple to learn. In fact, it has so many feature levels that this app would be right at home as the video editor of choice in any professional film editing studio.

I had almost no trouble putting LiVES to work on a current project before I even finished my initial shakedown of this application. This trial-by-fire test run proved highly successful. I was able to give LiVES a thorough hands-on evaluation while finishing an instructional video for an upcoming presentation.

LiVES took my mind off of technicalities such as formats, frame sizes and frame rates. Instead, it let me focus on importing clips, editing frames and adding audio. I discovered early on in this process that I could record my voice contributions in real time and then edit the soundtrack later.

For those more technically suited, LiVES is frame and sample accurate. You can control it remotely as well as with scripted commands for use as a video server. For those more oriented to editing tasks, LiVES is a top-of-the-line editing tool for mixing and switching clips from the keyboard. It is packed with real-time effects.

Jump-Start Options

Unless you are a purist, you can start LiVES by clicking its menu entry. But more experienced video users with a penchant for avoiding starting and loading files can force-start the process using a terminal command with parameters. For example, type the program's name followed by the file name to run LiVES and have it load a particular video or film clip -- or sets of clips -- at the same time.

You can build on this approach and start the video project file at a specific point. Do this by adding the running time point you want. That command looks like this:

lives [file name] [start time]

Apple iOS 6 will Remove YouTube app

Reports from Apple and Google claim that there won’t be YouTube app as default equipment in the next generation of iPhone, or any other i–devices with iOS6 operation system from apple, which makes people recall of the fracas between the two companies to be one of the reasons. The next iPhone which is said to schedule for release in fall this year, will for the first time not include a built-in YouTube client. However, it is said that the update version of iOS5 won’t exclude this app from YouTube.

“Our license to include the YouTube app in iOS has ended, customers can use YouTube in the Safari browser and Google is working on a new YouTube app to be on the App Store,” Apple spokesperson Trudy Muller told Macworld.

Many people are trying to figure out the reasons for such deed from Apple, since Apple and Google have been in a subtle and cooperation relationship for years. But as Google’s promotion of its own Android smartphone-Nexus, etc. which is thought to be copycat of iPhone, and the fracas over the years leads to the breakup.

In addition, Apple also removed the Google Map app from i-devices as well. People said Apple need no help from Google.

Well, though big changes will take place in the soon-coming iPhone and new iPad, there is no need of worrying about what the users' should do because of the removal of such apps. The fact is, as a third-party supplier, Google will develop its own app for maps or for YouTube for users. To some extent, users of i-devices would even feel more comfortable since there’s YouTube sharing app from app store without the built-in one. Moreover, Google’ app will more than likely include additional features, such as its own notifications and ad integration.

New Home for Investigative Journalism on YouTube

Some of the biggest news stories of recent times have played out on YouTube—we’ve been transfixed by citizen-uploaded footage coming out of the Middle East, gained unique perspectives on natural disasters thanks to on-the-spot reporting and security cameras, and seen citizens document elections via video to ensure fair process. This growing volume of news-related video has contributed to the now 72 hours of content uploaded to YouTube every minute.

In this age of abundant content and short attention spans, thoughtful analysis and rigorous reporting is more important than ever before. That’s why we’re so pleased that investigative reporting now has a new home on YouTube—The I Files. Curated by the Center for Investigative Reporting with funding from the Knight Foundation, The I Files will be a hub and community for investigative journalism on the web, showcasing reporting that digs deep into stories, gives background to complex issues, and reveals details that help us make better sense of our world.

Contributors to The I Files include such luminary media outlets as The New York Times, BBC, ABC News and Al Jazeera, and organizations like the Investigative News Network and their member non-profit news organizations like the Pulitzer Center for Crisis Reporting, the Center for Public Integrity, and the Investigative Workshop at American University.

Subscribe to youtube.com/ifiles to get the best of online investigative journalism delivered to you as it happens.

David Gehring, News Content Partnerships Manager, recently watched “The hidden cost of hamburgers.”

From youtube-global.blogspot

Best Video Editors for Mobile Olympic Videos (4 more)

Day 10 of the London 2012 Olympics, the competitions are fiercely ongoing. As sports fans, you may have collected quite some video clips of Olympics. Whether on your mobile or on your computer, you can edit them with online video editors to make it perfect for sharing. Except for the top 4 online video editing tools which have already been introduced in my previous article, today another 4 more online editors are for your choices to beautify your Olympic video clips.
1. Creaza
Creaza is web-based and you run the program in your browser. Creaza is available for PC, MAC, and Linux users alike. This tool is popular among thousands of teachers and students. With it, you can shoot and capture videos with your mobile phone, then upload them to your personal media library in the cloud. Then edit your video clips with some professional effects: titles, transitions, effects, music, etc. And after editing, you can publish your videos to social networks for sharing.

2. Stupeflix
With Stupeflix, you can choose beautiful themes, add photos and videos together, add text, choose background music, add maps and add text to speech. All these effects will help you perfect your videos, makes your simple slideshow into astounding videos.

3. One True Media
As online video editing tools, no software is needed. Video editing could be finished in just 3 simple steps: upload your videos and photos as well; mix effects, transitions, text and music or you can choose a style; post to Facebook, YouTube, Twitter. Get a link, download or DVD. In fact, they offer many themes for users such as weddings, school, holidays, graduation, summer, etc. Maybe you can use it this summer to make it full of fun.

4. Pixorial
It is recommended as the easiest way to edit and share videos on Google drive. With Pixorial, edit, upload and share video clips seem to be so easy. You can store and manage any videos from vintage to mobile. With so many funny and interesting effects available, your videos can be edited with really cool/sound effects for sharing. You can also choose to be private or social sharing within your private media library.

My favorite athlete is Liu Xiang from China; I would like to edit the videos clips of his Olympic performance in 2004 I’ve collected. I’m expecting his success this year in 2012. Besides, I’ve already made one of another great Olympian Phelps-the historical Olympian ever.

Well, you can also edit your own Olympic videos and have fun!

How to Copy DVD Movies?

DVD used as container for some wonderful movies definitely would be perfect for movie lovers as collectors’ edition. Yet, sometimes DVD may be damaged and unreadable. A backup copy for these classic movie DVDs helps.

Besides, traditional way of enjoying DVD movies is out of date nowadays. More and more people tend to watch movies on the go, anytime they want. Thus a copy of DVD at least exists for two reasons: for backup copy and for convenience purposes.

As a perfect “1 click DVD copy” program, Leawo DVD Copy makes it possible for movie fans to enjoy DVD conveniently by copying it to hard disk or DVD player. Worried about some DVDs are being protected? Leawo DVD Copy also solves it in a simple click.

For novice computer users to enjoy DVD movies, the tutorial below shows how it works:

1. Import DVD.
In “Source” drop-down panel, you can load DVD discs, DVD folders and ISO image files according to your need. Here I take DVD folder as an example.

2. Select output target.
In “Target” panel, choose the output destination for the copied DVD files on your computer.

3. Settings.
Set the specifications for the output DVD files. In “Disc type” panel: DVD-5 or DVD-9. In “Copy mode”: Full movie and Main movie mode. In addition, you can also create your own “custom mode”. After setting copy mode, in “Disc label” panel, click “More info” to set “audio selection” and “subtitle selection”. Meanwhile you can preview the DVD video.

After all is set, click the “start” button to copy DVD files.

You can save the copied files and the transfer it to disc, PC folder or ISO image file. Then you don’t worry about breaking your classic DVD movies. And Leawo DVD Copy causes rarely no quality loss. Enjoy your DVD movies!

YouTube Creator Space

We’re sure you’ll agree that our YouTube stars are some of the most imaginative and creative around. It is amazing to think that some of the most successful creators on the platform, with millions of views, use little more than their bedrooms, a webcam and any props they can lay their hands on to produce compelling videos and build a global fanbase.

But many of our partners are ready to take their channels to the next level by using the latest equipment and editing techniques as well as tapping into the valuable advice from other experts and YouTube stars.

With this in mind we’re delighted to announce that in the next few weeks we’ll be opening the doors to our new creator space, housed in the offices of Google London’s Soho office. Our partners from all over Europe, Middle East and Africa will be able to book time in the space to create and collaborate with other creators, learn new techniques, as well as gaining access to state-of-the-art audio visual equipment, to help them generate great new content for their channels. The creator space is complete with the latest equipment such as DSLRs and cinema cameras, two studios including a green screen and editing suites.

The space will be overseen by the YouTube Next Lab, a team focused on accelerating the growth and development of channels and creators on YouTube. The Next Lab has launched programs like YouTube NextUp (now in 11 countries), Creator Academy and the YouTube Creator Playbook. More information on how to book will be posted on our Creator Hub.

From youtubecreator

Don't Let Your YouTube Videos Bore Your Audience

A study conducted at the University of South Australia's Ehrenberg-Bass Institute for Marketing Science found videos that evoke positive emotions (exhilaration, hilarity, astonishment, happiness, and inspiration) were more likely to be shared. I suspect these emotions are also the most likely to engage your customers and prompt them to subscribe to your YouTube brand channel.

For example, take a look at "The Force: Volkswagen Commercial," if you haven't already seen it. This is the most popular video on the Volkswagen USA channel with almost 53.8 million views. It also has more than 205,000 likes and less than 3,400 dislikes. That's a good ratio.

A pint-sized Darth Vader is astonished when he uses the Force on his father's new 2012 Passat in the driveway. This award-winning commercial first aired during the Super Bowl in 2011. According to the Mashable Global Ads Chart, it is also the most shared video ad of all time with more than 5.5 million shares.

Creating a laugh out loud (or a "rolling on the floor laughing") response is a key element to creating a viral video hit according to recent research conducted by the Ehrenberg-Bass Institute for Marketing Science. I think it is also more likely to turn viewers into subscribers.

Dr. Karen Nelson-Field, who conducted the research, says, "Marketers should try and up-scale the degree of arousal so if they think something is amusing, they need to get it to a point where someone will actually physically laugh out loud."

She adds, "I think the opportunity missed for marketers is they send out a video that misses the sharing opportunity but perhaps maybe worse -- bores their audience."

From imediaconnection

Top 4 iOS Online Video Editors for Olympic Videos

Day 5 of London 2012 Olympic Games, you probably have shot many videos in your iPhone-iPad. Do you want to edit, perfect and share your own Olympic videos with others? Free online video editing tools certainly would be perfect, since it cost no money and fewer efforts. I’ve collected some of online video editors for people using mac. These 4 websites below will help you edit your Olympic videos better.

Top 1. YouTube video editor
YouTube video editor actually only offers some basic effects for video editing. But it is so convenient for people to edit videos that you’ve uploaded to YouTube. As far as I know, YouTube is developing many new features. From the 1080 P 3D effects, to face blurring effects, and even more, YouTube is trying to make your videos perfect.

Top 2. Adobe Premiere Express
Adobe Premiere Express makes it possible for you to edit your videos effortlessly-no experience necessary. A browser and the free adobe flash player (as almost all people may have installed one in their PC), are all you need. Recording, splitting, and trimming; adding music, photos, effects, etc. are all available.

Top 3. Photobucket
Photobucket could be regarded as one of the most popular video and photo editing tool. Besides, it is also claimed to be the easiest way of editing videos and photos on your phone. With rich features, this editor is easy to operate. There are many themes to select. With it, you can upload your videos, photos to the website for sharing.

Top 4. Movie Masher
Movie Masher provides both the front and back ends of a complete online video editing application, enabling your middleware layer to control every aspect of its presentation and underlying functionality.

Features:

• enable your users to seamlessly mix video, audio, images and text
• deploy on any site for free under an open source license (MPL 1.1)
• control every aspect of the editing interface and underlying functionality
• build your own controls, effects, transitions and titles in Adobe Flash™

Why not try some of them to edit your videos? You can upload your Olympic videos to YouTube for sharing. Enjoy the Olympic and enjoy your videos with these nice editors!

What's New in iMovie

• Movie Trailers In a world of boring home videos, one feature made them fun.
• All-New Audio Editing Exactly what every filmmaker dreams of. More control.
• One-Step Effects With one click, home movies are suddenly so Hollywood.
• People Finder iMovie finds the faces in your footage so you can choose your perfect cast.
• Sports and News Themes Break the story and hype your team with graphics and effects just like on TV.
• Your World Premiere Screen your movie on iPhone, iPad, iPod, Apple TV, Facebook, and YouTube.

Movie Trailers

If you thought the movie was great, just wait until you see the trailer. Now you can make one yourself in iMovie ’11. Choose from 15 movie trailer templates in almost every genre: adventure, drama, romantic comedy, and more. Graphics and titles flash across the big (or small) screen. The legendary London Symphony Orchestra performs an epic original soundtrack. And suddenly your home video goes Hollywood. Movie trailers are easy to create. Just click your clips to drop them into the storyboard. Add character names and personalize the titles. Then iMovie works its magic. It trims your clips to fit and adds transitions, titles, and special effects. The result? A trailer tour de force.

All-New Audio Editing

Go from indie filmmaker to master sound editor with new audio editing tools in iMovie. Sound effects, voiceover, and music — you control them all. iMovie shows you detailed audio waveforms for all your clips. They’re color coded, so you can see where the audio is overpowering. To adjust the audio levels of a clip or part of a clip, just drag the volume slider. To shorten or extend fades, drag the fade edges. As you make changes, waveforms update immediately so you always see what you hear. And the new single-row view shows you your entire movie project in one horizontal row, so it’s easier to preview and edit your soundtrack.

One-Step Effects

A dog running in slow motion. A wedding ceremony sped up. Pee Wee baseball instant replays. Home videos are even more entertaining with visual effects, and you can make them happen with a click. Add jump cuts and flip effects perfectly timed to music. Transition parts of clips from color to black and white, sepia, or a dream haze. Choose a clip, choose from over 12 effects, and click to apply.

People Finder

What’s a movie without a great cast? iMovie makes it easy to find your stars without digging through all your footage. By analyzing your video for faces, People Finder identifies the parts with people in them and tells you how many are in each scene. It also finds the close-ups, medium shots, or wide angles so it's easy to grab video clips as you need them. People Finder is great to use while you make movie trailers. You can quickly find the right shots and drop them into the movie trailer storyboard.

Sports and News Themes

Today’s headlines: whatever you want them to be. Turn your video into a broadcast news segment complete with sophisticated graphics, sleek transitions, and hard-hitting titles you write yourself. The News theme is a fun way to announce a graduation or a new baby. Want to report real-life news? Share your story with CNN iReport directly from iMovie. With the Sports theme, you can turn a Pee Wee baseball game, a round of golf, or skateboarding at the park into sports video highlights. Add sports graphics and transitions. Choose from dynamic animated titles, such as game score, team face-off, and player stats. The Sports theme even includes a Sports Team Editor that seamlessly integrates your own player photos, rosters, statistics, and team logos into any Sports theme movie.

Your World Premiere

iMovie ’11 lets you view your movies in more ways and in more places. Enjoy them right in iMovie with high-resolution graphics enhanced for the Retina display on the new MacBook Pro. Export movies to iTunes and view them on your iPhone, iPad, iPod, or Apple TV. Share them with your friends on Facebook or premiere them with a YouTube or Vimeo audience. And publish newsworthy content to CNN iReport. When you export HD video at full 1080p resolution, whatever you share will stun everyone.

From apple

How to Make Your Own Olympic Videos?

One of the greatest events of this year-London 2012 Olympic Games has been in full swing these days. Whether for supporting their own countries or just for the sports spirit itself, sports fans won’t miss the chances of joining the games.

As the storm of Olympic reports, photos and videos sweep the internet; you can make your own Olympic videos from a different point of view to make it fun. Say, you can make videos of Olympic opening ceremony main torch lit methods. Not just for comparing, but also for a collection for Olympic history.

To make such a video you need a tool-Leawo Video Editor is recommended here. With videos or photos of Olympic Torch being downloaded as precondition, follow the steps below to make your own Olympic videos.

1.After the software being downloaded and installed, you can import videos or photos from computer folder, video/audio recorder or screencast.

2.Edit video imported in the timeline panel using the customization options.

• Drag and drop to put your videos in order of year. In the timeline editing panel workspace, you can edit video, image, audio tracks and titles separately. Tracks adding or removing can be done accordingly and splitting tracks into two.
• The “edit” bottom in the right corner allows effects of “effects” like color, style, etc. Drag and drop the effect upon the videos also works. “Transition” in “edit” bottom provides transition effects while you can add “text” there too.

3.Edit your output settings, such as format, specifications, etc. Besides, you can even burn it to DVD or CD.

In spite of mixing videos together as a collection, Leawo Video Editor also can make slideshow with photos. The fact is that, sports fans can also use the photos of their favorite athlete’s photos to make a special slideshow, or a collection of mascots of slideshow. That will be interesting.

iMovie to Edit Your iPhone Videos

• Home for home video. 

Let the good times roll with all your video in one place.With iMovie, every video you’ve ever recorded is right in front of you, ready to roll. Grab the popcorn and enjoy the show.

• Editing for everyone. 

Making a great movie from home video is easier than you think.
In just a few clicks, you can turn your home video into your favorite film.

• Take movies further. 

Refine every cut, edit audio, and fix shaky video.
Fine-tune every cut and transition, edit color and audio, and fix shaky video. iMovie gives you the controls you need to smooth out the rough parts — and there’s nothing rough about it.

1. Instant thumbs up.
Create a dream sequence. Speed things up. Slow it down. Make your movie more exciting with 19 video effects.
2. Sounds entertaining.
Muffle your voice or give it an echo. Adding audio effects to your video or voiceover is easier than it sounds.

• Add a little Hollywood. 

Turn your video into movie trailers, TV news segments, and more.
With one click, make epic movie trailers and create beyond-amazing effects. It’s your home video’s big break.

1. Adventure? Comedy? Drama? Choose from 15 movie trailer templates. Drop your clips in the storyboard. Personalize your titles. And your home video seems straight from Hollywood.
2. A theme tour de force. To make your movies even more entertaining, add one of seven themes including Photo Album, Bulletin Board, Scrapbook, and Filmstrip.

• Now playing everywhere. 

Screen your movie online or watch it on your iPhone, iPad, iPod touch, or Apple TV.

Once you’ve finished your masterpiece, it’s time to share it. The fans, the critics, and the red carpet are ready and waiting.

A home theater premiere. Play your movie on the biggest screen in the house. With AirPlay, you can wirelessly stream your movie to your HDTV via Apple TV at up to 1080p resolution.

From apple